It is apparently tradition on the 1000Miglia to rain heavily, and so the tradition was kept upright. Especially on the first day of the event, on the 5th of may 2010, heavy rain welcomed charmingly the participants and the JOCHEN70 team. However, the day after on the 6th may, the sun made its way through the dark clouds and pleased the participants with a delightful start of this year’s 1000Miglia.

It truly was a feast for the eyes: all those classic, magnificent and shiny cars determined to exercise their maximum speed to race from Brescia down to Rome and back to Brescia.

JOCHEN70 presented under its tent the entire collection and its >>1000Miglia Edition 2009<< as well as this year’s >>1000Miglia Edition 2010<<. Therefore JOCHEN70 used its basic product >>REPORTER<<, an elegant writing case, and designed it especially for this year’s event including the famous red stripes, the 1000Miglia arrow and the racing map 2010, a perfect home for the participant’s road-book.

As souvenir for this year’s 1000Miglia and as introduction to the exclusive leather of all JOCHEN70 products, JOCHEN70 endowed each driver and copilot with a limited edition of the >>1000Miglia Keyring<<.

With the starting signal, the engines were turned on. The more the public jubilated, the more the accelerators where pushed. All along the road, people from all over the world cheered excitedly to welcome and support the cassic cars and their drivers.

The 1000Miglia is one of the most beautiful, impressive, incredible and charismatic races in the world! We are already looking forward to next year’s event and hope that the time will pass quickly so that we can introduce you to the brandnew >>1000Miglia Edition 2011<<.